In Banking, By MyFinance Staff, on March 27, 2023

Online Bank vs. a Brick-and-Mortar Bank

With today’s technology, banking has changed significantly over the last few decades. The evolution of online banking and mobile-friendly services have made it easier to manage your finances from anywhere at any time. However, consider joining a bank that offers these digital services. In that case, it’s important to understand the advantages and disadvantages of each option: online banking versus traditional brick-and-mortar banks.

1. Benefits of Banking with an Online Bank

a. Convenience
Online banking provides immense Convenience compared to traditional in-person banking. By enabling customers to access their accounts and conduct transactions from anywhere worldwide, online banking eliminates the need for long drives to a local branch, saving time and resources. Moreover, it’s fast and easy to access account information with just a few simple clicks – no more shuffling through paperwork or waiting around in line. All this adds up to a streamlined and efficient banking experience that is unparalleled by any other method of financial management.

b. Lower Fees
One of the great benefits of online banking is that it typically charges significantly lower fees than traditional brick-and-mortar banks. Online banks do not have to cover overhead costs associated with physical locations and tellers, allowing them to pass the savings on to customers through lower fees. That means customers can access the same services at a much lower cost. This long-term cost saving can greatly impact a customer’s bottom line and overall financial success.

c. Higher Interest Rates
Online banks are increasingly gaining popularity due to their higher interest rates than traditional banks. This is because they don’t have the same overhead costs incurred by physical branches, giving them more flexibility to offer better rates. This can make a real difference for customers trying to grow their savings and investments, as money market accounts and CDs tend to have higher interest rate returns when deposited with online banks. While online banking does come with a certain amount of risk for customers, the advantages seem strong enough to outweigh any potential concerns.

d. Better Customer Service
Online banks provide unparalleled customer service due to their need for physical branches. Employees can be more knowledgeable and accessible than in traditional brick-and-mortar institutions since they are available 24/7 and can respond promptly to inquiries. This is particularly advantageous for customers needing quick assistance or detailed answers to unique banking inquiries. Unlike a visit to a physical branch, online customers don’t have to worry about waiting in long lines or traveling a significant distance to get the help they need promptly – resulting in a hassle-free banking experience.

e. More Accessible Services
Online banks allow customers to access financial products that are otherwise difficult to access through traditional banking systems. One of the leading advantages of switching to such services is the introduction of digital wallets and cryptocurrency exchanges, allowing customers to manage their investments from within the same institution. This relieves customers of the need to move accounts or navigate complicated setup processes, meaning they can quickly take advantage of new financial opportunities. All this leads to a more flexible and responsive financial environment that can better meet customer needs.

2. Risks of Banking with an Online Bank

a. Security Concerns
Security is a key concern when banking online, as malicious actors could access your personal information or accounts. Fortunately, modern banking platforms have sophisticated encryption and fraud protection measures to protect their customers. However, this does not eradicate all risks; staying vigilant and using strong passwords are essential steps you can take to ensure your safety while using online banking. As well as using unique passwords for each account, it’s recommended that users change those passwords regularly. This can prevent attackers from accessing information over the long term. Stay up-to-date with all the latest security measures to help you bank confidently online.

b. Difficulty Contacting Customer Service
Despite the Convenience of online banking, a primary downside is that in some cases, customer service can seem out of reach. With a physical presence and location, customers may be able to get their issues addressed and utilize the ‘talk face-to-face’ option which many people prefer. While customer service agents at online banks may be available via phone or chat feature, it still causes an inconvenience for customers who need rapid assistance. As such, banks must consider ways to make customer service more accessible and efficient for their client base.

c. Limited ATM Access
Online banking can be a great way to manage your money, but it can be inconvenient. One of the most common problems customers encounter is needing more access to cash when needed. While online banks do not typically have ATMs, many offer strategies that make accessing cash more convenient. For example, they might provide ATM cards that can be used at any machine in the world free of charge or reimburse customers for ATM fees when withdrawing cash from other networks. These offerings help to make online banking easier and more accessible to all customers.

d. No Overdraft Protection
Online banks provide a convenient way to manage your finances, but their lack of overdraft protection can lead to costly fees and even the closure of your account if you’re not careful. To avoid this, ensure you’re sufficiently aware of your account balances and funds available for withdrawal. Taking the time to check your accounts periodically and ensuring enough funds are available will help prevent unwelcome NSF charges and any irreversible account access issues in the future.

e. Lack of Personalized Service
Banking with an online bank can provide Convenience and often lower fees than traditional banks; however, having limited access to personalized services can be a downfall. Without the ability to meet face-to-face with representatives, customers may feel disadvantaged if specialized advice or assistance is needed. On the other hand, because an online bank is focused on providing automated services, customers can quickly and reliably process daily banking tasks such as making transfers and viewing their account balances. Ultimately, it is in the customer’s interest to weigh the pros and cons of both types of institutions before deciding which banking option best fits their needs.

Conclusion

The choice between an online bank and a brick-and-mortar bank should be a personal preference. While online banks are a convenient solution due to their accessibility and low fees, they do not come without certain risks. Conversely, brick-and-mortar banks offer more robust security systems, personalized customer service, and advice. Before making any final decisions, weighing all of the benefits and risks of each type of banking before deciding which is right for you is important.